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THE MBA CAREER GUIDE  
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B-SCHOOL DIRECTORY
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The MBA CAREER GUIDE has been an annual issue since 2003, aimed at bridging the information gap for students and providing insights into various career options, and enjoys overwhelming popularity among a huge readership. The MBA CAREER GUIDE has been widely appreciated by the students and institutions alike for its highly useful and unbiased content.  Following are the highlights of its content:  

  • A Broad look at the What, When and How of MBA programs of all types.
  • MBA Specializations and Specialized Programmes
  • Admissions to Management Programmes offered by leading B-schools, covering aspects like the written test, group discussions, personal interview, essays and personal statements.
  • Various angles of an International MBA
  • MBA Careers – MBA Placements and career options from the recruiters’ perspective.
  • Expert Speak – Interviews with eminent academicians and industry practitioners
  • B-School Profiles – A platform for institutions to provide detailed information about their resources, achievements and methodologies to attract and nurture talent.

Rate Card & Technical Specifications 

Size Dimensions (W x H)
Non-Bleed (mm) Bleed (mm)
Back Cover 190 x 256 207 x 272
Inside Front Cover 190 x 256 207 x 272
Inside Back Cover 190 x 256 207 x 272
Reverse Gate Fold   414 x 272
Book Mark 38 x 114 51 x 140
Snapshot (4 page advertorial + B-School logo on the MCG – 09 cover)
Double Spread -- 414 x 272
TAB Ad (Both Sides) Full Page Dimension & Tab Size 15 x 50
Full Page 190 x 256 207 x 272
Profile Page -- --
Half Page-Horizontal 171.45 x 121 --
Half Page-Vertical 86.5 x 234.95 --

Material Format - Soft Copy - Coral Draw (CDR) (open file convert to curves MUST) & EPS.
Color Mode –CMYK (for Color ads) Grayscale (for Black & White ads)
Resolution - 300 dpi

Web Advertising details

Banner Type Dimensions (W x H) Material Format
(Size in Pixels)
Master Ad Panel 760 x 70 Flash File Format (FLA)
Inner Page-Side Panel 120 x 240
Home Ads 260 x 200

 

 
 
 
Indian B-schools International B-schools
IIMA
IIMB
IIMC
IIML
IIMK
IIMI
XLRI
FMS
IIFT
MDI
NITIE
IRMA
SP Jain
TAPMI
JBIMS
SJMSOM
TISS
XIM
GIM
IMT
MICA
UBS
SIBM
NMIMS
SCMHRD
IIT Kharagpur
Loyola
BIM
IIT Delhi MBA
K J Somaiya
PUMBA
Praxis
Great Lakes
Fore MBA
IIFM
IFMR
IMDR
IMI
SIES

XIME
Alliance

IIT Kanpur
IIRM
DMS Bangalore
SDM-IDM
Lal Bahadur
IIT Chennai
IISWBM
SIIB
SMC
Sydenham
Welingkar

Kellogg
Harvard

Wharton
Michigan Ross
Stanford
Columbia
INSEAD
Cornell
NYU Stern
MIT Sloan
UC Haas
Darden
IMD
UCLA
Tuck

Yale SOM
Rotman Toronto
Indiana Kelley
LBS
ESADE
Oxford Said
SDA Bocconi
IESE
Erasmus Rotterdam
CMU Tepper
UNC Kenan Flagler
USC Marshall
CEIBS

Duke Fuqua
Mannheim
AGSM
Richard Ivey
Babcock GSM
Manchester MBA
Melbourne
Warwick MBA
Nanyang
NUS
Rochester Simon
more »
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