Advancedge
Login
Register here / Login Help
 
Subscribe Now
Home About us Contact us
 
Untitled Document
FIRST STEP
Cover Story


Length of your MBA programme- Does it make a difference?
Special Report

Application basics
Admission Q&A



Sridhar Balasubramanian
Maria Sophocleous
Kathryn J. Carlson
CAREER WATCH
In Focus

MBA for engineers
RECRUITER Q&A


Ana Dutra, Chief Executive Officer - Leadership and Talent Consulting, Korn/Ferry International
MBA BUZZ
Special Report

MBA in Finance
School Speak


Prof V K Kumar, Dean & Director, GITAM School of International Business


Prof Charanpreet Singh, Associate Dean, Praxis Business School
Student Silhouette

Rohit Mittal, Rotman School

Yogesh Kumar, IIM Bangalore

Vivek Priyadarshi, IIM-S
IMSuccessful

Avishek Mazumder, IIM-B

Gaurav Kumar, IIM-L
CURTAIN RAISER


IMI gears up for its annual finance summit ‘Prahelika’
Placement Report

Placement Trends 2011
FINANCIAL GUIDE


Bank and school-specific loan programmes
REGION FOCUS

B-Schools in the Eastern region in India
SUCCESS STREET

EQ vs IQ
CORPORATE WORLD
Bizness Analysis

Apple after Steve Jobs


S&P’s downgrade of US credit ratings and its impact

Kamath leads Infosys
STUDY HOUR
Word Dose

Revenant
Mind Sharpener

Globscan
Event Calender

B-school Events
Wiser by the Week


The new face of the Indian currency
 Different facets of World Cup 2010
 MBA Specials: Energy and Power
 15 Time Management Tips
 Word Skills
 General Knowledge
  more »
Event Calendar
 B-School Events
 
Bschool News
 34th Annual convention at FMS
 Day three at CAT




NSRCEL announces the fourth batch of Management Program for Entrepreneurs and Family Businesses (MPEFB)



International Program in Finance for Executives (IPFX) at IIM L


Second day at the CAT faces issues due to virus attack
more »
Stay Ahead
 General Knowledge
Word Skills
Perspectives
Basic Bytes
Books
MBArk
Indian Management Education


International Management Education
Career Trends
GD/ PI Preparation
GD Topics and Case Studies
Soft Skills
Current Affairs
Daily News
Analysis
Resources on the World Wide Web


Business School News/ Newsletters
b Rankings
b

B-school Associations/ Accreditation
b Agencies
b

Test Conducting Bodies/ B-schools
b

International B-schools Admission Blogs
b International School Search
b International Fin aid
b Essays
b Statement of Purpose
  more »
Home > Indian Management Education > The rise of the quintessential MBA
Subscribe
The rise of the quintessential MBA

History has shown that institutions, which have been able to anticipate global changes and have been able to accept and adapt to the changes, have survived the test; while the others have become a part of the history. In India, as we integrate ourselves with the global economy, we have started realising the change in our lives. For many years we lived in a closed economy, believing in self-sufficiency rather than interdependency. The result was lack of competition, complacency and monopolistic regimes.

But when India opened her doors to the world economy, a switch from a seller’s to a buyer’s market took place. Some of the resident monoliths, which woke from their slumber, managed to survive; others just lost out in the race and some even vanished.

Our monoliths, in their need to be competitive had to shed some of their flab: either the current employees had to be trained and upgraded or jobs had to be found to suit their skills. CEOs had to be more answerable to the real owners – the shareholders – and had to innovate and find solutions and strategies to maintain the bottom line and keep the top line healthy.

The erstwhile successful family-run organisations also started moving towards professional managers and CEOs to adapt to the changing order. With the changing dynamics of the business environment, indigenous industry realised the need for employees having a formal education packaged with the experience of real life case studies. It was no longer just important to be good at number crunching, but also important to manage people, which is the vital raw material for any industry.

The new industries like the software industries and the consultancy group started demanding ‘knowledge workers’. It is in this regard that management education became very important; as it helps future managers broaden their horizons and think from the other’s perspective. However, there is a need for management schools to lay emphasis on the Indian environment. We have been dwelling on foreign environments for so long now, in spite of the fact that they are so alien to our culture – more so because as a country, we are a multicultural and pluralist society, providing far more diversity than most cultures abroad. It is a challenge in itself to manage this diversity. Besides India is also a vast country strong on human resources but weak in capital, which also becomes extremely challenging to manage. HLL, one of the major multinational companies that is considered to be an excellent training ground for corporate India, practices this strategy of putting their young urban managers in an absolute rural environment for two or three years. This helps them keep in touch with their target audience while developing strategies for servicing them.

Failure, they say is the doorstep to success, but sometimes the price of failure could be too high. Staying in touch with reality could help to avoid reinventing the wheel.

 

 
You have viewed the article and may have liked the content, as you know the Advanc`edge MBA has many more such invaluable articles that will help you to understand the issues and give you pertinent information to clear you entrance tests and get an entry in top B-schools, to read all the articles and to have an access of this website you need to subscribe to this unique journal
Subcribe now!
CONTACT INFORMATION
Title :
Name *:
Surname :
Address :
E-Mail *:
OTHER INFORMATION
How did you like the article ?
Very Good Good Fair Poor Bad
 
 
 
 

The MBA Career Guide 2010
For Rs. 200
Know more

 
 
 
  Indian B-schools International B-schools
THE MBA
CAREER GUIDE
Most comprehensive B-school directory for Indian and international Management Programs
Alliance IIML Lal Bahadur SIES AGSM Kellogg Stanford
BIM IRMA Loyola SIIB Babcock GSM LBS Tuck
DMS Bangalore IISWBM MDI SJMSOM CEIBS Manchester MBA UC Haas
FMS IIT Chennai MICA SMC CMU Tepper Mannheim UCLA
Fore MBA IIT Delhi MBA NIFT SP Jain Columbia Melbourne UNC Kenan Flagler
GIM IIT Kanpur NIRMA Sydenham Cornell Michigan Ross USC Marshall
Great Lakes IIT Kharagpur NITIE TAPMI Darden MIT Sloan Warwick MBA
IFMR IMDR NMIMS TISS Duke Fuqua Nanyang Wharton
IIFM
IMI Praxis UBS
Erasmus Rotterdam NUS Yale SOM
IIFT IMT PUMBA Welingkar ESADE NYU Stern  
IIMA IIRM Rajiv Gandhi Institute XIM Harvard Oxford Said  
IIMB ISB School of Management XIME IESE Richard Ivey  
IIMC ITM SCMHRD XLRI IMD Rochester Simon  
IIMI JBIMS SDM-IDM   Indiana Kelley Rotman Toronto  
IIMK K J Somaiya SIBM   INSEAD SDA Bocconi  
more »
Plan Your MBA   Jan 2011 Issue Help Subscribe
Indian Management Education
International Management Education
Career Trends
GD/ PI Preparation
GD Topics and Case Studies
Soft Skills
Daily News
Bschool Directory
B School Interviews
Student Interviews
From the Corporate Desk
General Knowledge
Word Skills
Perspectives
Basic Bytes
Books
Cover Story
Special Report
Executive Suite
School Speak
Student Silhouette
World View
Skillz
Bizness
Success Street
Word Dose
Mind Sharpener
Event Calendar
Login Help
Our Offices
Corporate Information
IMS Publications
IMS Test Prep
IMS Proschool
Press Room
Syndication
Advertise with us
Subscribe for Magazine
Online Subscription
Walk in for Subscription
Bulk Subscriptions
Renew Subscription
Gift a Subscription
Address Change
Magazine Not received
Free Gifts
Buy Books
About advancedge.com | About Advancedge MBA | IMS Publications | About IMS Learning Resources Pvt. Ltd. | Career Opportunities | Contact Us | Subscribe | Site Map
@ Copyright IMS Learning Resources Pvt. Ltd. 2009. All rights reserved. | Advertising Info | Legal Disclaimer | Privacy policy | Terms & Conditions | Help